Projects

EcomVitals: Performance Meets Profit in Ecommerce Optimization
Built a full-stack web application that audits ecommerce websites using Lighthouse and Puppeteer, translating Core Web Vitals into actionable, business-impactful insights with tailored recommendations and conversion revenue projections.

Unlocking Insights in Healthcare
Developed a predictive analytics system that helped assess patient risk with 97% accuracy, which in turn highlighted over $20,000 in potential cost savings using advanced clustering and machine learning. I also took complex patient data and turned it into a clear, interactive dashboard that made it easier for healthcare teams to track critical metrics in real time.

Motor Vehicle Collisions
Using geospatial analysis and statistical testing, I pinpointed high-risk crash zones and patterns in NYC’s traffic data. I found strong links between when and where accidents happened and how severe they were (with a significance level of p < 0.001). These insights helped inform smarter emergency response strategies and targeted safety improvements.

Power BI Showroom
Storytelling through Power BI dashboards. Transformed raw data into interactive visualizations across various industries.

Competitive Intelligence Analysis for Kimball International
Drove data-backed market strategy for Kimball International by analyzing competitor pricing, features, and customer behavior across digital channels. Identified untapped $500-700 mid-tier market opportunity and revealed 47% surge in digital-first purchases, enabling strategic positioning in the growing ergonomic office chair segment.

Deep Marketing Data Analysis
Optimized bank marketing campaign ROI by uncovering that 78% of clients with >375-second interactions opened term deposits, versus 32% below threshold. Built ML models reaching 85% accuracy in predicting client conversion, enabling targeted outreach that increased successful deposits.

ETL Pipeline: front & backend
Built end-to-end automated ETL pipeline integrating Alpha Vantage API with BigQuery for real-time stock analysis. Orchestrated daily data workflows using Apache Airflow and created dynamic Power BI dashboards featuring 12+ key trading metrics, enabling instant market insights.

Topological Data Analysis
Coded application of Topological Data Analysis (TDA) for detecting market crash patterns in S&P500 data. Developed Python algorithm using persistent homology and Wasserstein distance to identify structural similarities between historical market periods.

This Website
Built this sleek portfolio from scratch using Astro, TypeScript, CSS and HTML. Clean design, fast load times, and fully open source - grab it from my GitHub if you want your own minimalist showcase!